Fred Copestake
Principal Consultant
Fred Copestake is an experienced consultant, trainer, coach and an expert in helping sales professionals around the world to improve their performance and unleash their full potential. He is author of the book ‘Selling Through Partnering Skills’ and hosts a podcast of the same name. With his unique style and pragmatic approach, Fred has worked in more than 35 countries delivering projects that range from implementing a European academy for a leading beer brand, developing sales skills in the Middle East for global healthcare companies, and introducing account development and sales leadership models in Latin America and Europe for IT and engineering multinationals.
My Background
Leaving The University of Birmingham in 1993 with an honours degree in Commerce and Spanish (including a year at ICADE, Madrid), Fred worked for the IMI Group, moving through various roles including Product Manager to become European Business Development Manager.
In 1999 Fred joined one the UK’s leading providers of sales, management, leadership and coaching solutions. He designed and delivered a number of ‘open’ and ‘in-company’ training courses as well as undertaking strategic consulting work with its sister company.
Since 2004, Fred has worked as an independent training consultant concentrating on commercial development with a variety of organisations bringing his wide experience to both business development, training design/delivery and performance improvement roles. At all times he seeks to be practical and concentrates on the outcomes that will deliver the results required.
My Specialities
Consultative Selling
Key Account, Sales and
Channel Management
Coaching and Leadership
